The Association of Dutch Paper and Board Manufacturers (VNP) initiated several chain projects on sustainable packaging with paper and cardboard. The projects were set up within the framework of the Long-Term Agreements on Energy Efficiency (MJA). Partners for Innovation was asked to provide support for two of these projects: the development of Shelf Ready Packaging (SRP) for a Unilever products and developing sustainable packaging solutions for the supermarket chain EkoPlaza.
Shelf Ready Packaging
For a number of SRP solutions by Unilever and Smurfit Kappa the environmental impact was calculated. Corrugated packaging appears to be an excellent material for SRP, because it offers good presentation (printability) possibilities, low environmental impact and is also quick to put on the shelf and easy to recycle.
Shelf-life and food safety
For EkoPlaza the appearance of the packaging is of utmost importance and the sustainability and food safety must be guaranteed. Paper and cardboard have a sustainable image and they are excellent for printing. In order to increase the shelf-life and to ensure food safety, there are a variety of coatings under development or already on the market. Many of these developments are taking place in other countries, but also several Dutch paper manufacturers are working on developments that can be applied for this purpose. This may be taken to the next level with one of the Dutch paper manufacturers in a follow-up project.