Products that Flow launched at InnovationExpo

On the 4th of October the book ‘Products that Flow’ by Siem Haffmans is launched at the InnovatieExpo in Rotterdam. The first copy has been handed over to the Dutch state secretary Stientje van Veldhoven.

PRODUCTS THAT FLOW is an unusual book about common things that surround us every day. Fast-moving consumer goods, such as food, packaging, disposables, fashion, cheap gifts and gadgets. How can we deal with this huge amount of products in a more sustainable way? Our main challenge is to slow down and make our products last longer. Than we have to organize the flow and design our products in such a way that they can be easily transported and recycled or to render it harmless.

This book offers a wide range of practical examples and points different ways to managing the flows that currently often are out of control. It is a field of concern that many share and for that reason is destined to turn into fertile soil for improvement.

The book is now available in the bookstore and at BIS Publishers.